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CME Launches INGO at Virgin Megastore UAE


CME Launches INGO at Virgin Megastore UAE

CME launches gamified INGO Smart Water Bottle and mobile app at Virgin Megastore UAE Tech Fest 2022, motivating people to take care of their health and wellness in the most enjoyable and rewarding way.
Discover the “bottle that pays back”.

INGO, a brand owned by CME, makes waves with the launch of its new smart water bottle during the Virgin Megastore Tech Fest 2022 in the UAE; a yearly event hosted by Virgin Megastore, celebrating all things multimedia and gaming.

“We are excited to be partnering with Virgin Megastore to launch INGO smart water bottle and believe in this synergistic passion for making technology innovation accessible, compelling, and work for the well-being of people. INGO smart water bottle and its health app were designed to create innocuous and durable changes in daily habits, with an engaging experience we hope people will love as much as we do!” says Georges Rehbane, CME Dubai General Manager.

With its gamified app called INGO Health, now available on the App Store, Google Play, and AppGallery, INGO’s lightweight and leakproof smart water bottle tops the line as it introduces an innovative, flawless, and most importantly, rewarding experience; in which users can easily measure water intake with a Bluetooth tracker to maintain optimal hydration levels at all times.

In addition to being free, the INGO Health app offers vouchers and discounts for reaching personalized goals and achieving individual and collective challenges; making healthy habits fun and rewarding but also safe for users, thanks to a protective magnetic cap that keeps the mouth piece clean and sanitized all day long, as well as for the environment by reducing single-use plastic.  

To make the experience more enjoyable, INGO smart water bottle can last up to 14 days before recharging the battery with a universal Type-C cable. The bottle is also completely washable and works with ice to keep its contents cold and fresh. 

INGO prides itself in using high-quality tech, its app working with major fitness trackers and smartwatches to offer a 360-wellness program that caters to users’ needs and preferences.  

Nowadays, smart water bottles are becoming mainstream for their positive outcome on individuals’ health and environment. With its multilayer, yet simple gamified approach, INGO aims high when it comes to long-term behavioral change, which meets the brand’s commitment to help improve people’s wellbeing and sustainability goals.

INGO Smart Water Bottle is available in the UAE starting September 1st at Virgin Megastore branches in The Dubai Mall, Mall of the Emirates, and Yas Mall.


INGO is a gamified wellness solution developed by CME. It comprises a mobile app, smart water bottle, and rewards marketplace. The mobile app, INGO Health, works with fitness trackers compatible with Apple Health, Fitbit, Garmin Connect, and Huawei Health to offer a 360-wellness program. For more information, please visit:

Virgin Megastore

Virgin Megastore is an international entertainment brand, and the leading lifestyle retail destination in the Middle East & North Africa, with 55 stores in 10 markets. Since its 2001 establishment in the UAE, Virgin Megastore has constantly established and expanded its Middle East presence as well as its product offering to stay ahead of regional growing trends and expectations. A one-stop shop for all entertainment needs, Virgin Megastore covers multiple product lines & services like music, books, tech, gaming, fashion, toys, and ticketing. The brand has created a whole new experience in product offerings & events by balancing international trends while catering & adapting to local cultures across the region. This is done through continuous evolution in the brand experience and positioning, as well as constant support from the regional ‘it’ scene. With its unique shopping experience, Virgin Megastore is an innovative entertainment destination for trendsetters and technophiles. Virgin Megastore is truly a global brand with local flavor. For more information, please visit:


CME is known for its premium, world-class services, and solutions, leveraging advanced designs and cutting-edge technologies. The company has helped over 100 clients worldwide, including top US Fortune 500 companies, to become and remain leaders in their fields. CME’s teams of highly skilled engineers, creative thinkers, and industry-specific experts from eight locations across the globe have delivered more than 250 innovative projects. To date, they have also served over 80 million users and contributed to eight US Patents. For more information, please visit:

the image shows the INGO bottle and the INGO app connected through Bluetooth

Fun and rewarding, every day

INGO is all about creating healthy habits that stick in a fun and rewarding way. It’s simple: achieve your personalized goals (hydration, physical activity, sleep), earn points, and redeem them with vouchers and discounts! Compete with your friends and claim the top spot on the leaderboard. Unlock your water goal with the sleek INGO Smart Water Bottle for your 360° wellness.
Your body (& mind) will thank you.

Well Champ, what are you waiting for?

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